B2B Content Syndication Network NetLine Corporation Acquires 123LinkIt.com
123LinkIt.Com's In-Text Publisher Technology to Expand Upon NetLine's B2B Content Monetization Tools
LOS GATOS, CA December 6, 2011
– NetLine Corporation
, the largest B2B content syndication network, today announced the acquisition of popular content monetization firm 123LinkIt.com. As an addition to its already robust portfolio of products, NetLine will integrate the 123LinkIt.com WordPress monetization plug-in that offers publishers the ability to instantly monetize their WordPress blogs with in-text advertising.
"With this acquisition, NetLine has the capability for a rapid rollout of a new B2B publisher tool that enables our partners to add an additional monetizing option, while adding more reach to NetLine's expansive content syndication network," said Robert Alvin, CEO and Chairman of NetLine. "We're constantly looking to expand upon our existing suite of publisher-centric products and 123LinkIt.com fits perfectly into our strategic vision."
In-text content monetization is something NetLine's publishers have been requesting for some time. By simply adding the 123LinkIt.com WordPress plug-in, they will now be able to immediately monetize their content via in-text links. "We're pleased to add the 123LinkIt.com solution to our mix and look forward to releasing this to our Publisher Network," said David Fortino, VP Audience Development, NetLine Corporation.
"By joining forces with NetLine, 123LinkIt.com will benefit from its global reach, vast publishing network and resources to expand our user base as well as deliver a more comprehensive monetization tool," said Yasmine Mustafa, CEO and Founder of 123LinkIt.com. "I'm confident that this partnership will provide us with the ability to further NetLine's reputation as the leading content syndication network out there today."
About NetLine Corporation:
NetLine Corporation is the industry's premier B2B lead generation provider with the most comprehensive lifecycle customer acquisition platform, integrating e-mail, internet, social media, and mobile. Clients include Adobe, Hewlett Packard, Google, Oracle, IBM, Juniper Networks, Microsoft Corporation, and VeriSign, among others.
Founded in 1994 as the first online lead generation provider for print magazine publishers, NetLine is privately held and headquartered in Los Gatos, California. More information is available at www.netline.com